Tesla Motors announces PR partner

Tuesday, 10 June 2008 12:00 AM

You can check out the Roadster at the Goodwood Festival of Speed and the London Motor Show in July

You can check out the Roadster at the Goodwood Festival of Speed and the London Motor Show in July

Following the decision, announced in April tihs year, to enter the European market, Tesla Motors has been busy finding a suitable PR partner to help them.

Today the company announced it was to team up with Automotive PR for a three month media launch project this summer, aimed at promoting the world's first all-electric sports car.

The California-based electric vehicle company generated quite a bit of media interest in the States with the announcement of the 125 mph Tesla Roadster.

The second half of the year will see Tesla attempt to break into the markets of Germany, the United Kingdom and other European sectors.

Tesla Motors will be displaying its products in a number of countries and locations, starting with the upcoming "24th of Le Mans", where the company has been invited to bring the Roadster.

July sees an appearance at London's Salon Prive from the 2nd to the 4th of the month, followed by a stint at the Goodwood Festival of Speed on the weekend of the 11th.

Finally, Tesla will be pitching a tent at the London Motor Show, starting on July 23rd. Visitors will get the chance to see the Roadster, among others, and meet with Tesla management to learn more about it.

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