GM dominates fleet sales
Wednesday, 23 January 2008 12:00 AM
Saab 9-4X biopower
GM Fleet saw its corporate car sales grow in 2007 with Vauxhall and Chevrolet leading the way for the organisation.
Vauxhall, for example, saw a 5.5 per cent increase in corporate sales, moving the brand into second place in terms of overall sales.
The brand was also the only company to feature four of its models in the top ten fleet models ranking - Astra, Corsa, Zafira and Vectra - all of which increased sales compared to 2006.
Chevrolet saw sales to fleet customers increase by around 76.8 per cent - despite the group being principally aimed at the retail market.
Saab is also a big hope for the company in 2008.
The company launched the new 9-3 range to great acclaim and heads a new product offensive which will see the arrival of many new models.
"2007 was a great year for the Vauxhall brand, and also for the wider GM Fleet portfolio," commented Maurice Howkins, director of GM Fleet Sales.
"The GM Fleet offer of Saab, Vauxhall and Chevrolet in 2007, together with the integration of Cadillac and Hummer, covered the needs of the majority of corporate customers, providing them a one-stop shop solution."
The service offered by General Motors has also been beneficial to sales, according to the company.
"In addition, our industry leading three-day test drive initiative has really paid dividends this year, with customers and their drivers really appreciating the opportunity to properly test our cars," Mr Howkins concluded.
